CQA | Brand | Automotive
The right time to update your identity
The Center for Quality Assurance (CQA) has been supporting major OEM brands in the automotive industry for decades – but times change. Traditional fuel and fluids programs have given way to electrified vehicles and systems at an unprecidented rate. In efforts to evolve alongside their customers CQA retooled their identity to signal their evergreen approach to advancing technology.
A refreshed logo and identity were developed and implemented across all major touch points both in-person and online.